The World’s Biggest BLT, The World’s Largest BLT, The World’s Longest BLT in the news
12 September 2008
From the the beginning, The BLT Cookbook and the WBBLT have attracted tremendous interest from the press. I appeared on the Today show and a number of other local and national programs during the book’s launch. Five years after publication, I still get requests for interviews. On one hand, reporters and reviewers seem astonished that someone could write an entire book on the subject. On the other hand, as soon as they read it, they get it. Not one reviewer has found my passion for the irresistible combination of crisp bacon, voluptuous mayonnaise, juicy tomatoes, refreshing lettuce and fragrant toasted bread over the top, accusations that have been leveled at some of my other projects. But with the BLT, everyone just seems to want one. NOW.
When I launched the WBBLT, I expected to receive challenges from other communities attempting to beat the 2003 record. I confess that I did not expect that challenge to come from colleagues whom I approached to join me in its production and who learned about the sandwich and how to make it directly from me and who then tried to take credit for it without acknowledging its genesis. That said, there’s no such thing as bad publicity.
Here’s a selection of early and recent press.
The Windsor Farmers Market goes it alone in 2008; we have no idea why but couldn’t they and shouldn’t they acknowledge where it all started? We don’t pretend like they don’t exist. Their 2008 sandwich was longer than ours but not larger. Ours is about twice as wide and so we have more overall sandwich, nearly 15,000 square inches.
The betrayal Join the ruckus! Leave a comment.
The fight Nice column by Chris Smith but let me clarify: No one talked to me in August and there was and is no dispute over either bread or bacon. Lying about a sandwich? Everybody get a grip!